Becoming Intense

Take your business to new heights

Winmark Corp.—which oversees 1,300 franchised resale stores like Plato’s Closet, Play It Again Sports and Once Upon A Child—has a long history of being profitable and keeping shareholders happy. Its buzzy online competitors can’t say the same. In a busy strip mall in Vero Beach, Florida, a little secondhand sporting goods store called Play It…

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